Is anyone else getting a little fed up with spending hundreds of pounds on business workshops and training?
What if you could spend just £25 + VAT and leave with something you can actually use? Run by ex Regional Head of Marketing at Bupa Global - Catherine Mak.
Marketing Playbook for Small Businesses: What to Set Up Before You Start Selling Hard
This isn't another session full of theory or buzzwords. It's a practical, hands-on workshop designed to help you stop guessing and start marketing with confidence.
During the workshop, you'll:
✅ Understand what marketing really means for your business
✅ Identify your ideal customer and what they actually need
✅ Clarify your offer and what makes you different
✅ Create a simple marketing message people will understand
✅ Decide which marketing channels deserve your time (and which don't)
✅ Build trust with reviews, testimonials, photos and case studies
✅ Leave with a realistic 30-day marketing action plan
We'll start with a 30-minute tutorial + a 60-minute guided workshop using worksheets and templates.
By the end of the session, you'll walk away with your own one-page Marketing Playbook, including:
• Your target customer
• Your core offer
• Your value proposition
• Your key marketing message
• Your priority marketing channels
• A marketing asset checklist
• A 30-day action plan
No fluff. No overwhelming strategies. Just practical marketing that you can put into action straight away.
📍 Perfect for small business owners in St Albans and the surrounding area who want more clarity and better results without spending a fortune.
£25 + VAT
When: 27 July 2026
Where: The King Harry, St Albans
TIme : 10:30 - 1200nn.
I'd love to see you there.
Drop me a message if you are interested to join or contact Judy Manson 07799 060902 to secure your place
Hi I'm Catherine, a UK-based marketing consultant and founder of Zilu Consultancy. I support small and medium-sized businesses with practical, project-based marketing services. With 20+ years of experience across financial services, fintech, SaaS, B2B services and publishing, I help businesses…
